Post by account_disabled on Feb 17, 2024 0:13:56 GMT -5
The comments and reviews of users on social networks or on specialized sites will also tell you where you are positioned in the collective feeling. For the vast majority of consumers, the reputation of a brand is more reliable due to the opinions of other users than due to the promotional actions you do within the company. This concept is also known as "social proof" and is based on the opinion of the writer Robert Cialdini, who raised it as a basic principle in his publication: Weapons of persuasion. What it boils down to is that it is more important for a client to hear directly what the audience thinks, especially if it is made up of influencers and stakeholders.
Online reputation and the success of your company The influence of public Niger Email List opinion on a product, brand or company is always evident in the behavior that a consumer shows when purchasing it. Previously, consumers did not interact with companies directly. Today, that passive consumer is left behind and is now the star protagonist of your brand. He is in turn the main judge, his criticism is heard and globalized, which makes him the voice of your business. Which means that the 21st century user is exposed to any amount of information that serves as a shield against products or services with a bad reputation. Not only does it have the necessary information but it also has the tools and means that give it access to it.
If you are looking to gain the trust of consumers, you must develop marketing strategies that include customer participation as the best showcase for your business. Remember that fulfilling what you promise about your product is your best letter of introduction. of your company or business You must keep in mind that in a hyperconnected world, information flies from one user to another and that is what maintains the quality standards of services, businesses or companies... and what do you think? It also influences the good or bad reputation of your brand. If a user wants to obtain information (with purchase intention) about a product, the first thing they will do is search the web for everything, absolutely everything related to said product.
Online reputation and the success of your company The influence of public Niger Email List opinion on a product, brand or company is always evident in the behavior that a consumer shows when purchasing it. Previously, consumers did not interact with companies directly. Today, that passive consumer is left behind and is now the star protagonist of your brand. He is in turn the main judge, his criticism is heard and globalized, which makes him the voice of your business. Which means that the 21st century user is exposed to any amount of information that serves as a shield against products or services with a bad reputation. Not only does it have the necessary information but it also has the tools and means that give it access to it.
If you are looking to gain the trust of consumers, you must develop marketing strategies that include customer participation as the best showcase for your business. Remember that fulfilling what you promise about your product is your best letter of introduction. of your company or business You must keep in mind that in a hyperconnected world, information flies from one user to another and that is what maintains the quality standards of services, businesses or companies... and what do you think? It also influences the good or bad reputation of your brand. If a user wants to obtain information (with purchase intention) about a product, the first thing they will do is search the web for everything, absolutely everything related to said product.